Ben Clancy

Content designer on GOV.UK

Reaching your users regularly without newsletters

Ben Clancy, 13 August 2014 - Best practice, Working with us

GDS is regularly asked why we encourage the use of blogs over newsletters. We have 2 reasons: blogs perform better than newsletters we don’t publish duplicate content on GOV.UK

Policy pages: maintaining consistency across departments

Ben Clancy, 18 February 2014 - Transition

GOV.UK has over 116,000 items of content in departmental and policy areas. It’s vital that each one of these meets a user need and doesn’t duplicate any other content item. Maintaining consistency across policies and departments is essential to earn users’ trust. …

Inside GOV.UK

A blog about running and improving the GOV.UK website, for anyone who is working on GOV.UK or interested in how the digital home of the UK government works. Written by the GOV.UK Team

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