To help us analyse and measure the performance of our content we use Google Analytics, which records the pages users visit. This year we’ve made improvements to GOV.UK that allows us to comprehensively record information about users’ interactions across the …
At the recent Content Conference we ran a session with editors in government to help them better understand how product decisions are made in GOV.UK. We received a lot of positive feedback from content designers saying that they found the insights …
GOV.UK is moving to be multi-channel. Learn more about our priorities by reading our strategy for growth.
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