How we work
At the beginning of the year we asked the content design community if they had any examples of best practice that they could share, to help other teams see how they might also make improvements to their content. This post …
Over the last year, we’ve been improving how we manage technical support on GOV.UK. Towards the end of 2015, we blogged about how we respond when things go wrong on GOV.UK and not long after that we published our very …
The Insolvency Service approached us last year with the idea of creating some content to help people in debt find out what options are available to them. We thought it would be useful too, and suggested we develop it together. …
Getting the title of your content right is vital. When you get it right, users can find it and use it. When you get it wrong, it can really cause problems.
Here are a few blog posts from the rest of GDS that I've found interesting this week (and you might too).
To help us analyse and measure the performance of our content we use Google Analytics, which records the pages users visit. This year we’ve made improvements to GOV.UK that allows us to comprehensively record information about users’ interactions across the …
As a content designer, it’s often hard to know how to best use the insights from discovery research. It can feel like a big leap to take a research finding and translate it into words on a page. This is …
Good content is always easy to read and understand - but sometimes you need to get to know users better before you can choose the right words. We write for everyone in the UK on GOV.UK, so we’re always trying …
The content team is dealing with more requests than ever before, and there wasn't a small amount to begin with. Liz Lutgendorff’s post from last December on the content team’s year in numbers gives you a sense of the amount …
The GDS content team are believers in iteration and continuous improvement. We spend a lot of time iterating: making improvements to GOV.UK's content based on user research and insight from analytics. But what do you do when you’ve got a …