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A year of Google Analytics 4 on GOV.UK

Dark blue dashboard with sidebar icons (crown, bell, bug, gear), bar charts, a circular progress indicator labelled '4', a waveform graph, and coloured notification panels indicating status.

A year of Google Analytics 4 on GOV.UK

Discover what we’ve learned in the year since the GOV.UK website fully migrated to Google Analytics 4, and how our use of data is evolving as GOV.UK expands to multiple digital channels.

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SPRINT GO: moving to GOV.UK is just the beginning

Posted by: Alyson Fielding, Posted on: 4 February 2014 - Categories: Events, Transition

SPRINT GO took place on Thursday 30 January at the London Film Museum. Colleagues from across agencies and arm’s length bodies came together to talk, share and learn about GOV.UK. The SPRINT GO event was also a launch of a …

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Restructuring the GOV.UK team: a few changes from today

Posted by: James Thornett, Posted on: 3 February 2014 - Categories: How we work

We’ve slightly restructured the GDS GOV.UK team. This means that, if you’re a department or agency publishing to GOV.UK, from today you may see a few new faces. This blogpost sets out what’s changing, and why. 2014: a big year …

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Getting to know specialist users

Posted by: Cath Richardson, Posted on: 28 January 2014 - Categories: User insights

In the last couple of months, we’ve been researching the needs of specialist users. Specialist users are broadly speaking the users of GOV.UK whose needs are dictated by their specialist interest or profession. As more agencies transition to GOV.UK, the …

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Are collections better than series?

Posted by: Alice Newton - former Product Manager for GOV.UK, Government Digital Service, Posted on: 27 January 2014 - Categories: User insights

We used to have a format called series, which allowed you to create a list of related documents, but this only met the most basic need for viewing related departments and policy content. So in September, we made it possible …

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Official Documents move to GOV.UK: how this could affect you

Posted by: Robin Carswell, Posted on: 23 January 2014 - Categories: Transition

On Monday 3 February, content from the National Archives Official Documents website will move across to GOV.UK. This blog post sets out how organisations publishing to GOV.UK could be affected, and what you may need to do to prepare for …

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Use of logos on GOV.UK pages: draft guidelines

Posted by: Graham Francis, Posted on: 22 January 2014 - Categories: Best practice

The information in this blogpost may now be out of date. See the current GOV.UK content and publishing guidance. We've had a few questions recently about whether - and where -  logos can be used within GOV.UK content and tools. …

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SPRINT GO: an event about the transition to GOV.UK

Posted by: Andrew Wiles, Posted on: 22 January 2014 - Categories: Events, Transition

We’re holding a SPRINT GO event next Thursday, 30 January, about the transition to GOV.UK of more than 300 agencies and arm’s length bodies (ALBs). This half-day event will bring together colleagues from government departments, agencies and ALBs across England …

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Topics: an overview

Posted by: John Turnbull, Posted on: 21 January 2014 - Categories: How we work, Transition

What are they? Topics are the top-level groupings of information in the departments and policy area of GOV.UK. They give users an overview of government activity in a particular area, allowing them to understand what the government is doing without …

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Campaign fulfilment options on GOV.UK

Posted by: Paul Cronk, Posted on: 20 January 2014 - Categories: Working with us

GOV.UK offers government organisations a range of options to support promotions and marketing campaigns. This blogpost gives examples of what we offer, and discusses when each type might be used. It should be read alongside the recently-published guidelines for campaign sites. …

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Where have all the Pivotal tickets gone?

Posted by: Neil Williams, Posted on: 15 January 2014 - Categories: How we work

Some of you may have noticed that we've deleted the long list of user stories in the "icebox" of our public Pivotal Tracker project for the Departments and Policy section of GOV.UK and corresponding publishing tool. Don't worry, none of your …

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Inside GOV.UK

A blog about running and improving GOV.UK, for anyone who is working on GOV.UK or interested in how the digital home of the UK government works. Written by the GOV.UK team.

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