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How people used GOV.UK in 2025

A computer screen showing the numerals 2025, with a phone screen displaying the GOV.UK crown, graphs, social media engagement icons and a magnifying glass against a blue background.

How people used GOV.UK in 2025

User insights help us to understand how we can develop GOV.UK to ensure it continues to meet people’s needs and work well for everyone. Learn about some of 2025’s main findings across the GOV.UK website, app and social media channels.

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Why the Charity Commission centralised publishing

Posted by: Sam Brierley and Persis Howe, Posted on: 17 November 2014 - Categories: Best practice

The Charity Commission recently joined GOV.UK. Prior to that move, Sam Brierley, Head of Digital Content, centralised publishing. This move reduced costs and printed pages and improved content on the website. Here’s his story. Back in 2009, I moved the …

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Improving how we link to local services

Posted by: Roo Reynolds, Posted on: 13 November 2014 - Categories: Product changes

We’ve recently simplified the way we link to local services like Report a litter problem, Find out your rubbish collection day and many more. Our colleagues in DCLG got in touch to let us know that when users follow links …

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Content and publishing guidance update: 12 November

Posted by: Clare Lenton, Posted on: 12 November 2014 - Categories: Best practice, Product changes

When we moved our content and publishing guidance into one place, we said we’d let you know every couple of sprints what we’ve done and what we’ll do next. So here’s our latest update. What we did We added: new …

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Content clinic: 27 November

Posted by: Lynne Roberts, Posted on: 11 November 2014 - Categories: Best practice, Events

We’re back in London for the content clinic this month, which will be held at the Department for Transport on 27 November. It’s a great opportunity to meet other editors, get answers to your questions and tell us more about …

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Roadmap update: Friday 7 November

Posted by: Neil Williams, Posted on: 7 November 2014 - Categories: What we're working on

...new ‘info’ pages, revealing user needs and usage data to help content designers measure performance and improve their content enabled translation of content in Whitehall publisher into Estonian made several...

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Improvements to smart answers

Posted by: Roo Reynolds, Posted on: 6 November 2014 - Categories: Product changes

We’re improving smart answers, both how they’re presented and how they work under the covers. Smart answers are one of the formats we use on GOV.UK to make it easy (or at least, easier) for users to find out what …

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How soon do users see content after you’ve pressed ‘publish’?

Posted by: Graham Francis, Posted on: 5 November 2014 - Categories: Working with us

We often get asked how long it takes for content to appear on the GOV.UK site after it's been published in Whitehall publisher. Publishing times: when does content go 'live'? Always check our guidance on How to publish on GOV.UK for up-to-date …

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Content clinic in Sheffield: what we talked about

Posted by: Persis Howe and Lynne Roberts, Posted on: 4 November 2014 - Categories: Best practice, Events

Our second content clinic field trip took us to Sheffield. More than a dozen content designers came together to talk about what works or doesn’t work for them on GOV.UK. Open data formats Linda Humphries spoke again about government taking the …

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Organisation pages: choose your own layout

Posted by: Alan Maddrell, Posted on: 3 November 2014 - Categories: Product changes

We've changed organisation pages so you can include either what were called 'featured services and guidance' or 'top tasks' links at the top of the page - but not both.

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How users navigate between sections on GOV.UK

Posted by: Ashraf Chohan, Posted on: 31 October 2014 - Categories: User insights

I’ve recently been analysing how users navigate their way around GOV.UK and want to share the findings. There were more than 56 million visits to GOV.UK in September 2014, a new monthly record. My task was to summarise where users …

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Inside GOV.UK

A blog about running and improving GOV.UK, for anyone who is working on GOV.UK or interested in how the digital home of the UK government works. Written by the Government Digital Service team.

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Graphic showing 3 mobile phone screens with GOV.UK app on them. Title "GOV.UK Public beta"The GOV.UK app went live in public beta in July 2025. Find out what’s been happening, and what’s coming next, on the GDS blog.

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