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A year of Google Analytics 4 on GOV.UK

Dark blue dashboard with sidebar icons (crown, bell, bug, gear), bar charts, a circular progress indicator labelled '4', a waveform graph, and coloured notification panels indicating status.

A year of Google Analytics 4 on GOV.UK

Discover what we’ve learned in the year since the GOV.UK website fully migrated to Google Analytics 4, and how our use of data is evolving as GOV.UK expands to multiple digital channels.

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GOV.UK organisation types: a user guide (updated June 2014)

Posted by: Graham Francis, Posted on: 13 January 2014 - Categories: How we work

The information in this blogpost may now be out of date. See the current GOV.UK content and publishing guidance. We’ve been asked recently what type of organisation gets a presence on GOV.UK - and what sort of presence they get. …

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Data visualisation: joining the dots of government publishing

Posted by: Neil Williams, Posted on: 10 January 2014 - Categories: How we work

...involved in the activity described by each page. But what does that data look like as a whole? Just before Christmas, developer Edd Sowden thought it might be interesting to...

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Two helpful new features for publishers

Posted by: Alice Newton - former Product Manager for GOV.UK, Government Digital Service, Posted on: 9 January 2014 - Categories: Product changes

Faster documents filter in publisher Editors often tell us that the slow and confusing documents filter is the worst bit of the departments and policy publisher. So we've made it quicker. We've also redesigned it so that you can select …

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Remote research: get insights from users in under a week

Posted by: Cath Richardson, Posted on: 9 January 2014 - Categories: Transition, User insights

...mix of users, you can also include a couple of questions in the screener to help segment participants. For example, if you want a mix of frequent/infrequent users, ask how...

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Detailed guides: when and how to use them

Posted by: Liz Hitchcock, Posted on: 7 January 2014 - Categories: Best practice, Transition

The information in this blogpost may now be out of date. See the current GOV.UK content and publishing guidance. Now that agencies and ALBs are beginning to create detailed guides, based on their validated user needs, we thought it would …

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6 principles for smoothing out the user journey

Posted by: Padma Gillen, Posted on: 30 December 2013 - Categories: Best practice, User insights

The information in this blogpost may now be out of date. See the current GOV.UK content and publishing guidance. Our analytics guru Lana Gibson recently showed us how to improve our users’ experience by looking at what people were searching …

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Removing format names

Posted by: Guy Moorhouse, Posted on: 20 December 2013 - Categories: Product changes

Back in June, I wrote about retiring our format icons — they didn’t test well and ultimately weren’t useful to users. Though the icons were removed, we kept the format names. These are labels that denote the type of content …

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Introducing user research to transition

Posted by: Cath Richardson, Posted on: 20 December 2013 - Categories: Transition, User insights

GDS places a lot of emphasis on user needs, and with good reason. Without knowing what our users’ needs are, how can we provide them with the right information and...

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We think people like being able to preview CSV files

Posted by: Ashraf Chohan, Posted on: 17 December 2013 - Categories: User insights

Earlier in the month, we introduced a feature to GOV.UK which allowed users to get a sneak preview of CSV files without having to download them. When we wrote about the change we promised to give you some early feedback …

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Better feed links

Posted by: Ben Firshman, Posted on: 13 December 2013 - Categories: Product changes

There are several pages on GOV.UK which have feeds you can subscribe to in a feed reader. Feeds allow you to see what is new across these pages without having to visit them individually. In the past, we linked directly to …

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Inside GOV.UK

A blog about running and improving GOV.UK, for anyone who is working on GOV.UK or interested in how the digital home of the UK government works. Written by the GOV.UK team.

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