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A year of Google Analytics 4 on GOV.UK

Dark blue dashboard with sidebar icons (crown, bell, bug, gear), bar charts, a circular progress indicator labelled '4', a waveform graph, and coloured notification panels indicating status.

A year of Google Analytics 4 on GOV.UK

Discover what we’ve learned in the year since the GOV.UK website fully migrated to Google Analytics 4, and how our use of data is evolving as GOV.UK expands to multiple digital channels.

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‘Hey, you there’: the trouble with audience-based navigation

Posted by: Cath Richardson, Posted on: 18 July 2014 - Categories: User insights

...practice - this information was grouped under ‘pharmaceutical industry’. There are also a number of people working in the pharmaceutical industry who want to find out about drug safety information...

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Rethinking GOV.UK navigation: how we tested the new designs

Posted by: Charlotte Clancy, Posted on: 16 July 2014 - Categories: User insights

We recently wrote about how we’re changing browse pages across GOV.UK. Here’s a bit more detail about how we tested and iterated the designs.

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Improving GOV.UK’s navigation

Posted by: Mark Hurrell, Posted on: 15 July 2014 - Categories: Product changes, User insights

Recently a small team of us have been revisiting the GOV.UK navigation and search. We’re making lots of changes, big and small, to make moving around GOV.UK easier. This blog post is about the problems people have been having with …

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Content clinic July: London and Bristol

Posted by: Rosie Cowling, Posted on: 15 July 2014 - Categories: Best practice, Events

We're running an extra content clinic at the Environment Agency in Bristol this month, as well as our usual London clinic at the Department for Transport. It's open to anyone creating content on GOV.UK in the area. London, 23 July 3pm …

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Useful links for transition

Posted by: Ella Fitzsimmons, Posted on: 14 July 2014 - Categories: Transition

Here’s a round-up of recent blog posts that are relevant if you’re working on transitioning content to GOV.UK. Make films Curious about how we make films like this one? Or think a film might be the best way to show …

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Mapping and user needs - best practice

Posted by: Natalie Shaw, Posted on: 9 July 2014 - Categories: Transition, User insights

Transition shouldn't be jarring for users. A successful transition means users can still find what they're looking for, wherever it's hosted. Mappings maintain continuity for users when your website transitions to GOV.UK. A mapping is either: a redirect to GOV.UK content, if the …

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Volunteer for user research on Whitehall Publisher

Posted by: Lisa Scott, Posted on: 8 July 2014 - Categories: User insights

Why Help us fully understand your publishing needs, and the context in which you work, so that we can build and improve features in Whitehall Publisher. Who Regular users of Whitehall Publisher. What A 1hr, lab-based session. You'll be in …

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Content clinic 26 June: what we discussed

Posted by: Rosie Cowling, Posted on: 7 July 2014 - Categories: Best practice, Events

The information in this blogpost may now be out of date. See the current GOV.UK content and publishing guidance. GDS runs a content clinic once a month, to give editors and writers from departments and agencies a chance to ask …

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Content for services: consultations and workshops

Posted by: Liz Lutgendorff, Posted on: 4 July 2014 - Categories: Best practice, Events

GDS content designers can help you if you’re building a service for GOV.UK. We’re offering our help in 2 ways: monthly workshops on content for services 1 to 2 hour individual consultations to talk about the content for your service …

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GOV.UK weeknotes (4 July)

Posted by: Graham Francis, Posted on: 4 July 2014 - Categories: What we're working on

Our summary of what the GOV.UK product teams have been up to recently, and what to look out for next. 10 things we've done recently In the last few weeks, we have: published a GOV.UK proposition which clearly explains what GOV.UK …

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Inside GOV.UK

A blog about running and improving GOV.UK, for anyone who is working on GOV.UK or interested in how the digital home of the UK government works. Written by the GOV.UK team.

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